In today’s competitive digital space, your online presence is often the first impression — and if it’s not optimized, you’re losing leads. A digital audit helps you identify what’s working, what’s missing, and what needs fixing across your online platforms.

Here’s a simple, step-by-step guide to get you started:


Step 1: Audit Your Website

  • Is it mobile-friendly and fast-loading?
  • Are your services clear and easy to understand?
  • Do you have strong CTAs and lead capture forms?

Tip: Use tools like GTmetrix or Google PageSpeed Insights.


Step 2: Review Your Social Media Profiles

  • Is your bio optimized for what you offer?
  • Are you consistently posting high-value content?
  • Check engagement: Are you getting views, saves, shares?

Focus on platforms where your audience is active (e.g., Instagram, LinkedIn).


Step 3: Analyze Your Google My Business (GMB)

  • Is your listing verified, accurate, and up-to-date?
  • Do you have high-quality photos and regular posts?
  • Are you responding to reviews?

A strong GMB profile helps with local SEO and discovery.


Step 4: Check Paid Ad Accounts (if applicable)

  • Are your targeting and creatives aligned with your funnel?
  • Are you tracking conversions and using UTM links?
  • Is your ad spend ROI-positive?

Not sure how to check? Book a platform audit.


Step 5: Review Analytics & Data

  • Are you using Google Analytics and Meta Pixel?
  • Which pages get traffic — and which ones bounce?
  • Are you collecting leads and following up?

🎯 Final Tip:

Your digital presence is your 24/7 salesperson — make sure it’s doing the job right.


Want a professional audit with a 20-point improvement checklist?
👉 [Get Your Digital Audit →]